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TRACE DESIGN GROUP  +1 617 797 0569

High West Distillery, Park City UT

The design challenge of this exhibit was to tell the origin story of High West and to create a memorable Distillery tour.

The High West story is one of Cowboys, Miners, Trappers and Whiskey Makers. It’s also a story of land protection and prairie preservation.

The new Distillery is located in the drop-dead high desert country with a backdrop of mountains and blue sky. To compliment this location and the Prairie style of architecture Trace chose to use materials such as sun-rusted CorTen steel, rough cut timber and black and white historic photos. This exhibit is arguably the heaviest exhibit Trace has done to date, and possibly the most beautiful.

Concept Sketches

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